How to Audit Your Website's AEO Score
Conduct a comprehensive audit to evaluate your site's overall Agent Experience Optimization readiness. This guide walks you through each step, from preparation to implementation, so you can improve your Agent Experience Optimization and increase your visibility across AI search platforms like ChatGPT, Perplexity, and Gemini.
Prerequisites
Before You Start
- A completed AEO audit of your current site
- Clear business goals for AI search visibility
Step-by-Step Guide
Check robots.txt to verify all major AI crawlers have appropriate access to your content
Take your time with this step to ensure accuracy. Proper execution here directly impacts how AI engines parse and cite your content. If you are unsure about implementation details, the Ultimate Guide to AEO provides additional context on best practices.
Before diving in, consider running a Free AEO Audit to establish your baseline metrics. This makes it easier to measure the impact of your changes.
Audit schema markup across key pages using Google Rich Results Test and Schema Markup Validator
Take your time with this step to ensure accuracy. Proper execution here directly impacts how AI engines parse and cite your content. If you are unsure about implementation details, the Ultimate Guide to AEO provides additional context on best practices.
Evaluate content formatting for answer-first structure, clear headings, and golden answer presence
Take your time with this step to ensure accuracy. Proper execution here directly impacts how AI engines parse and cite your content. If you are unsure about implementation details, the Ultimate Guide to AEO provides additional context on best practices.
Test 20 target queries across AI platforms and record current citation performance
Take your time with this step to ensure accuracy. Proper execution here directly impacts how AI engines parse and cite your content. If you are unsure about implementation details, the Ultimate Guide to AEO provides additional context on best practices.
Review E-E-A-T signals including author pages, credentials, and organizational schema
Take your time with this step to ensure accuracy. Proper execution here directly impacts how AI engines parse and cite your content. If you are unsure about implementation details, the Ultimate Guide to AEO provides additional context on best practices.
Score each category on a 1-10 scale and calculate an overall AEO readiness score
Take your time with this step to ensure accuracy. Proper execution here directly impacts how AI engines parse and cite your content. If you are unsure about implementation details, the Ultimate Guide to AEO provides additional context on best practices.
Pro Tips
- 1. Test your implementation across multiple AI platforms — what works for ChatGPT may behave differently on Perplexity or AI Overviews.
- 2. Use the Schema Generator to create properly structured data that reinforces your content's authority on this topic.
- 3. Monitor your citation dominance and answer share metrics after implementation to quantify results.
Common Mistakes to Avoid
Treating AEO as a one-time project instead of an ongoing optimization process.
Focusing on a single AI platform when users are spread across ChatGPT, Perplexity, Gemini, and others.
Not aligning AEO strategy with broader business objectives and existing SEO efforts.
Next Steps
Ready to Put This Into Practice?
Start with a free audit to see exactly where your site stands, then apply this guide to improve your AI search visibility.
Get Your Free AEO Audit